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Marketing Specialist Posted Mar 17
Yolo Federal Credit Union , Woodland, CA
 
Marketing Specialist
Yolo Federal Credit Union

Yolo Federal Credit Union has been voted "#1 Best Credit Union in Yolo County" for 16 years in a row, as well as "Best Credit Union to Work For" in a national survey. We're kind of awesome, to humbly brag a bit.

We’re looking for an equally awesome person to join us as a full-time Creative Genius / Marketing Specialist. If you love to have fun, like to wear lots of hats, and thrive on a good brainstorm session, then this position might be a great fit for you. The position is full-time, includes benefits, and the salary range is $20.65-$25.81 per hour, depending on experience.

Here’s what we would want you to handle:
•Create and coordinate production of marketing materials, including promotions, website content, newsletters, direct mail, inserts, articles, and other collateral.
•Create, implement, report and optimize multi-touch email marketing campaigns to support lead generation, cross-sell and digital marketing programs using email automation tools.
•Build strategic website content, including new pages, regular updates, and incorporation of content that will enhance usability and engagement with site visitors.
•Coordinate Yolo FCU’s social media marketing.
•Pull and analyze MCIF reports for marketing opportunities.
•Evaluate and adjust Yolo FCU’s online presence through SEO/SEM strategy to drive traffic and conversion rates.
•Track media campaigns and other marketing projects by defined markets, using technology solutions such as web landing pages, and web based tracking analytics.

Here are the nitty gritty requirements:
•BS/BA degree in Business, Marketing, or related field required, with at least 2 years of marketing experience.
•Graphic design experience also required, with proficiency in Adobe inDesign, Illustrator, and Photoshop.
•Google Analytics experience, Google AdWords certification, and multi-channel and multi-media experience preferred.
•Must be able to handle multiple projects and details simultaneously, with exceptional written and digital communication / copywriting skills.

Yolo Federal Credit Unions is located in Woodland with additional branches in Davis, West Sacramento and Winters. We are an employer of choice offering an excellent working environment, great training and personal growth opportunities and reward employees for advanced skills and performance. All candidates must be bondable, pass a criminal background check and participate in pre-employment assessments. If our job opportunity is of interest to you, please send resume via email no later than Friday, March 24, 2017.

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